Almost every weekend in Oceanside, California, a dedicated volunteer collects hundreds of plastic bottles and aluminum cans from recycle bins at soccer fields, transports them to a local recycling center and donates beverage container CA Redemption Value (CRV) proceeds they receive to the Soccer Club of Oceanside (SCO). This generates an extra source of revenue… Read more »
What is a relatively easy and effective way to increase recycling behavior in an office workplace? Institute a “Little Trash” system. A recent Action Research study indicates that when office workers are provided with a standard size desk-side recycle bin coupled with a comparatively smaller “sidecar” trash receptacle, their recyclables flow to the space available,… Read more »
Think how the health of our planet would improve if every teenager pressured their peers into making a few simple behavior changes to reduce greenhouse gas emissions. This is exactly what four teenage Oregon Coast Aquarium Newport volunteers are doing to reduce ocean acidification. Calling themselves MOANA (Making Ocean Acidification Nationally Aware), these teens are… Read more »
Action Research has been on the road, spreading the word about community-based social marketing (CBSM) as an effective means of increasing energy efficiency, water conservation, waste diversion and recycling and pollution prevention behavior. On September 25th, President Jennifer Tabanico presented a free webinar on CBSM as part of the American Council for an Energy Efficient… Read more »
Scientific Advisor Wesley Schultz, PhD and President Jennifer Tabanico were invited to speak at a symposium hosted jointly by the American Academy of Arts & Sciences (AAAS) and the New York State Energy Research and Development Authority (NYSERDA). On June 16, 2014, Wes and Jennifer gave a joint presentation on the topic “How to use… Read more »