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July 2019

Sparking Action: Behavior Change Strategies for Clean, Healthy, & Sustainable Communities

July 24 @ 9:00 am - 4:00 pm
Neal S. Blaisdell Center, 777 Ward Avenue
Honolulu, HI 96814 United States
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$225 – $295
Sparking Action Workshop

Public and private organizations are often tasked with implementing programs and outreach campaigns to promote behaviors for the public good. In recent years, community-based social marketing has emerged as an effective approach for developing and revitalizing behavior change programs. Community-based social marketing is an evidence-based process that leverages established psychological principles to remove barriers, increase motivation, and ultimately change behavior. This full-day training session will cover the basic concepts of community-based social marketing and associated social science principles through a…

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