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Sparking Action: Behavior Change Strategies for Clean, Healthy, & Sustainable Communities

July 24 @ 9:00 am - 4:00 pm

$225 – $295
Sparking Action Workshop

Public and private organizations are often tasked with implementing programs and outreach campaigns to promote behaviors for the public good. In recent years, community-based social marketing has emerged as an effective approach for developing and revitalizing behavior change programs. Community-based social marketing is an evidence-based process that leverages established psychological principles to remove barriers, increase motivation, and ultimately change behavior. This full-day training session will cover the basic concepts of community-based social marketing and associated social science principles through a combination of lecture, hands-on exercises, and exemplary case studies focused on relevant issues in environment, health, and public safety.

The session will include discussion of the theoretical foundations behind the process and as well as guidance for how to apply it in the field. Additionally, attendees will work through a series of activities designed to work through the process for selecting behaviors, identifying barrier/benefits, selecting appropriate behavior change tools, and designing pilots. Attendees will be provided with handouts as well as links to additional resources and information.

Lunch and morning/afternoon refreshments are included in the registration fee.

Registration starts at 8:45 am

About The Speaker

Jennifer Tabanico

Jennifer is a recognized leader in community-based social marketing and has more than a decade of experience developing and implementing community-based programs for public and private agencies nationwide.

Learn More


Details

Date:
July 24
Time:
9:00 am - 4:00 pm Registration starts at 8:45 am
Cost:
$225 – $295

Venue

Neal S. Blaisdell Center
777 Ward Avenue
Honolulu, HI 96814 United States
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Organizer

Action Research
Phone:
760-722-4000
Email:
info@action3630.com

For questions about this event or problems with registration, please contact us.

Tickets

Each ticket purchase is non-refundable. However, the ticket is fully transferable to another event or individual should you not be able to attend.

8 available
Regular$295.00For-Profit Institution or Agency
8 available
Not-For Profit/Government$255.00
8 available
Student$225.00Must be a full-time student