Director of Research Operationslarge@actionresearch-inc.com
Education: M.A. in Sociology, California State University, Fullerton
Lori has over 18 years in the area of applied social science with an emphasis in survey research design and implementation. Over the past five years she has designed and implemented several community-based social marketing programs for public and private agencies. Recent clients include the California Center for Sustainable Energy, Ducks Unlimited, Efficiency Vermont, Keep America Beautiful, the San Diego Association of Governments, StopWaste.Org in Alameda County, and the Urban Sustainability Directors Network.
Key Talents: Lori’s key talents lie in implementing a variety of research methods in order to provide clients with high-quality data; from focus groups, telephone and intercept surveys to behavioral observations. She enjoys mapping, guiding, and creating project tools and processes. Collect passenger data on every bus, train, and trolley route in San Diego County, you say? Sure, we can do that!
When not organizing workflow or overseeing surveys, Lori loves cooking, photography, and spending time outdoors. Weekends are spent cooking large pots of her family’s favorite pasta sauce, as well as experimenting with new-found recipes. Living in Oceanside means there are a lot of opportunities to walk along the beach, and hike in the local hills and mountains with her children and husband. Whether she is in the kitchen, hiking a local trail, or checking out a hawk in her own backyard, her camera is always at her side.